Page cover

5.3 User Acquisition Model

Cryptic’s user growth strategy is designed around incentives, social proof, and frictionless onboarding.

  • Influencer-driven campaigns that generate awareness and trust

  • Referral incentives encouraging: – new sign-ups – first on-chain transactions – retention milestones

  • Gamified onboarding flows that introduce messaging and payments within minutes

  • Continuous A/B testing across copy, UX, and incentive structures to optimize conversion

The Hook

“Message → Pay → Done.”

One flow. No friction. No surveillance. No switching apps.

A user experience powerful enough to go viral on its own.

Last updated